Is the Tour de France getting closer?

Up until the Col de la Loze stage, the 2023 Tour de France seemed on track to be one of the closest ever. The gap between Tadej Pogacar and eventual winner Jonas Vingegaard had been measured in a few seconds, rather than the minutes we're often used to, and there was discussion about the race... Continue Reading →

Casting Cycling’s Oscar Winning Movie

It's Oscars time, when arthouse cinema gathers together, thinks its popular, then is shocked when the films that win don't do particularly well at the box office. Whilst this years nominees are an eclectic mix of biographies, neo-westerns and god-awful climate change analogies, the Academy of Motion Picture Arts and Sciences, as it is officially... Continue Reading →

Cycling Adverts – Helmets

This is one of a series of  looks at advertising in cycling, mostly informed by looking back through past issues of Procycling magazine. We all love a good advert, don’t we? Those little snippets of language or imagery created with the sole intent to make us feel part of something, or to instil a desire... Continue Reading →

Cycling Adverts – Cervélo

"We apologise in advance if our ads look like they're written by engineers. We figure you would rather read and add designed by an Engineer than ride a bike designed by a marketing department."

1999-2021 through ProCycling covers

ProCycling is the doyenne of Cycling Magazines in the UK, being within a year of overtaking the now defunct Cycle Sport magazine (1993-2016, RIP) in terms of longevity, although it still has some way to go to match its new stablemate Cycling Weekly, which is coming up to 130 years of age. Since the last... Continue Reading →

Blog at WordPress.com.

Up ↑