This is one of a series of looks at advertising in cycling, mostly informed by looking back through past issues of Procycling magazine. The bicycle saddle inhabits a peculiar dichotomy of worlds - it is both the most important physical, and least important aesthetic, part of a bicycle. It is your primary contact point, yet... Continue Reading →
Height and Weight – Changing Trends in the Pro/WorldTour
Rugby famously advertises itself as a "game for all sizes", which is fast becoming a desire rather than a reality. A few years ago, the RugbyPass website put together a "World under-85kg XV", which was notable for two reasons. Firstly, the subtitle indicating that this was the "lightest" team, and thus that 85kg was somewhat... Continue Reading →